Color Run Enlivens KommAksi

Author : Humas | Monday, May 25, 2015 08:30 WIB
Colorful: Color Run, on Sunday (24/5), having philosophy: expressing the excitement in creative way. Various color used reflect various mandkind backgrounds that can be united in one creation.

Color Run, one of activity series held by Laboratory of Communication Studies Department, University of Muhammadiyah Malang (UMM), was once again held on Sunday morning (24/5). Starting from UMM Helipad, this event was followed by hundred participants taking route: through UMM lake, UMM stadium, student’s dormitory, and encircle to behind campus. The participants were coming back from Security Headquarter, directly went to UMM Dome, passing front gate and came back to Helipad. It was the second event after successfully creating new trend for youth to express their excitement through colorful music and sports in last year.

“This event was indeed one of activity series after KommAksi exhibition, displaying many practicum products created by Communication students term 2011. The exhibition lasts for two days starting from Thursday to Friday (21-22/5) and was closed by fireworks party. The Color Run and Awarding Night are held on Sunday night (24/5),” said Jamroji, M.Comm, Head of Communication Laboratory.

Throwing colorful powder as part of Color Run was also done in several spots: UMM Helipad, UMM lake, UMM stadium, Student’s Dormitory, Security Headquarter, Wall Climbing, Gas Station, UMM Front Gate, and UMM Main Bridge.

Besides Color Run, this event also presented shuffle dance performance, flash-mob, beat-box, live Disc Jockey (DJ), and powder war. Rizki Aulia Ananda, one of the participants enthusiastically followed this event. “I also participated last year event but this year is very cool. It is indeed a party for Communication students,” she said.

Live DJ as amusing the participants of Color Run, on Sunday (24/5).

Hundred participants dressed in white cloth given by committee. There is a word written “KommAksi” on it. To live the event, committee also held selfie competition in Instagram account @kommaksi. “This event makes healthy and adds familiarity among term 2011 to 2014,” said Jamroji. Color Run has philosophical value: expressing the excitement in creative way. Various colors used reflect various mankind backgrounds that can be united in one creation.  

“Hopefully, it can be cathartic for students. From glum to creative,” hoped Vice Dean I of FISIP Nurudin, M.Si who got involved among the participants. (zul/nas/t_stu)

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